We serve Amazon FBA sellers better, and here is how and why.

Selling on Amazon has become a magnet for over 100,000 new companies each year! 

Among the array of models, the 'Fulfillment By Amazon' (FBA) stands out prominently due to its appeal.

However, a recurrent pattern emerges – the same issues keep resurfacing. 

Let's delve into the 3 primary sources of supply chain glitches frequently encountered by FBA sellers:

Let's address them systematically.

Subpar Product Quality

Products created under substandard manufacturing conditions – it's crucial to note that this is a frequent occurrence, 

even if the initial pre-production sample seemed perfect.Products that sustain damage during the transportation phase.

Inappropriate Labeling and Packaging

Incorrect labeling (e.g. FBA vendors are mandated to employ a unique UPC code and adhere to Amazon's labeling specifications).

Fragile export cartons or inappropriate individual product packaging.

Overly large export cartons – for instance, each carton should not exceed 50 lbs. and 25" on each side, 

not to mention the product-specific requirements for categories like jewelry.

Selection of Inadequate Logistics Provider

Delays in deliveries coupled with scant or unclear information from freight-forwarders.

Exorbitant customs duty fees, severely impacting profit margins.

Certain 'sensitive' products such as batteries or scissors face rejection from most shippers.

The repercussions of these issues often lead companies down a perilous path, even forcing some to shut down. 

For instance, the impact of poor product quality reverberates in various ways:

Escalating customer complaints and the financial burden of product replacements.

Negative customer reviews translating to decreased sales.

Account suspension if the average defective rate crosses 1%.

As a smaller enterprise, how can you mitigate and thwart these risks? 

The key lies in overseeing your supply chain comprehensively. Some FBA sellers adopt the following strategies:

Directly shipping goods from the factory to their location.

Personally inspecting 100% of the merchandise.

Repackaging and affixing Amazon labels.

Shipping goods from their location to Amazon warehouses.

Nonetheless, executing this can be daunting, especially for those with limited resources who aim to dedicate most of their time to product discovery, marketing, and post-sale service.

Hence, an increasing number of China-based sourcing agents have homed in on FBA sellers. 

Their objective is to streamline logistics by amalgamating quality control, logistics, and fulfillment directly from your supplier to FBA warehouses.

A majority of FBA sellers seek Chinese sourcing agents for assistance – 

the rationale being that only a few Chinese possess the marketing prowess to excel on Amazon, 

thus minimizing the likelihood ofcompetition.

However, tread cautiously, for some of these sourcing agents continue to receive undisclosed commissions from the factory's end. 

Additionally, the quality of their QC inspections often falls short of professional standards. 

Therefore, exercising prudence in selecting your collaborators is paramount.